With less than a month left before the Xbox One debuts on store shelves, Microsoft is stepping up its advertising campaign for the console and inviting users to “Jump Ahead.”

Subscribers of the Xbox YouTube were among the first to see the commercial when it debuted this morning, and unlike the advertisements thus far the company nails the collective vibe for what the Xbox One will mean for gamers and entertainment lovers.

Seriously, for a company who gave us such creative marketing campaigns as abstract bunnies dancing in a museum to showcase a music player, it’s not bad. It’s not bad at all.

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